It’s likely that Apple’s on-air hosts will conduct much of the features and programming for its new music TV. Apple has long flirted with moving into the music video space, but this is the first official look. Music videos are dominated by YouTube, VEVO, and formerly MTV. Apple Music could set itself apart with a streaming music video channel. But don’t expect Spotify to rest on its laurels as Apple Music begins debuting new music videos. Full article here —> bit.ly/3kwhi69
Apple Music Is Bring A 24-hour Music Video Live Stream Called Apple Music TV
